Who We Are
The BridgingTheGap™ Alliance (BTG Alliance) is a global coalition of youth-focused organizations and industry leaders dedicated to creating pathways for the next generation to thrive.
Our mission is to unite, amplify and measure the collective effort of partner organizations as they strive to motivate, serve and assist young people in creating positive change.
Why You Should Join
Connect with organizations who share the same goals
There are many passionate organizations working to mobilize youth, but most work in isolation, often targeting the same audiences. By joining forces, our voices become stronger to advocate for our issues, attract greater support—financial, policy recognition and otherwise—and reach more youth. United, we are providing unprecedented value for the youth movement and also for our respective organizations.
Create a direct line to youth and key stakeholders
With all of the information online, it can be hard to stand out and have our messages seen by our target audiences. Working together to help one another, we are increasing our presence and reaching new levels of awareness, engagement and action. The BTG Alliance provides public-private stakeholders a gateway to connect with youth-focused organizations like yourself, recognize the importance of our collective issues and learn how best to get involved.
Provide youth insights straight from the source
The needs, interests and expectations of youth are constantly changing. Rather than conducting independent research, enlisting survey panels and/or running isolated campaigns, public-private stakeholders will have greater impact (and higher quality insights) by going straight to the source. BTG Alliance partners provide a direct channel to youth with established expertise on the issues stakeholders seek to target. By forging these partnerships, we are accelerating research, increasing access to resources and creating a platform for youth-focused organizations, and those interested in youth issues, to expand their influence.
The Benefits
Becoming a partner is free and provides you the following promotional support, resources, and referrals to increase your program impact:
Promotion as a partner on our website and program spotlights in our member packages to interested stakeholders
Quarterly conference calls exclusively for partners to share upcoming campaigns, receive program feedback, and enlist support from our network
Receive support from partners to increase retweets/shares on your social posts and special announcements
Referrals to brand partners, sponsors, public sector leaders and/or policy makers as applicable
Access to free, relevant resources to share with your youth members and/or use as digital content (i.e. downloads, blogs, video content)
Promote new programs, youth opportunities and campaign updates in our monthly newsletter
Engage youth online and recruit their opinions on key topics via twitter chats, webinars and live dialogues
Special offers from partners, including discount on MyEffect community management and impact reporting tools
Strategies and connections to increase youth recruitment for your programs and participation in campaigns/studies
What We Do
Founded by the Lovell Corporation, the BTG Alliance facilitates collaboration between partner organizations and public-private sector stakeholders to ensure they recognize youth voices and take action to address their priorities.
BTG Alliance partners reflect the broad diversity of youth leadership and development organizations, ranging from international associations and student leadership organizations to youth-led and/or supported nonprofit organizations and agencies that encourage youth prosperity and involvement.
The BTG Alliance supports its partner organizations in promoting the contribution young people make to sustainable development initiatives and gaining recognition for the important role youth play at local, regional and national levels. By enlisting the participation corporate leaders, government, policy makers and communities around the world, the Alliance collects, analyzes and provides research and insights to start #BridgingTheGap to youth opportunity.

